Festive Brand Event Activation

Personalised Calligraphy Baubles for Disney Store UK

For a festive brand event, Disney Store UK invited me to personalise their iconic Mickey Mouse Christmas baubles with bespoke calligraphy. The activation required elegant, consistent lettering across multiple colourways while preserving the magic associated with the Disney brand.
Following testing and sampling, I recommended gold calligraphy lettering centred on each frosted glass bauble. Guests’ first names were hand-lettered across four colour variations, red, white, green and blue, each carefully balanced so the script remained visible as the baubles gently moved on a Christmas tree.
Frosted glass presents a unique technical challenge: the permanent paint cannot be corrected without damaging the surface. This required meticulous precision, steady execution and careful centring to ensure flawless results.
The personalised calligraphy baubles became treasured keepsakes, blending festive nostalgia with refined craftsmanship. The activation demonstrated how personalised calligraphy can enhance brand events through meaningful personalisation, while respecting the heritage and visual identity of a globally recognised client.

The combination of iconic product, elegant gold script and technical precision created a magical guest experience synonymous with the Disney Store UK brand.

a magical guest experience 

Services included:

Back to portfolio

Next Gallery

Let’s Create Something EXTRAORDINARY Together

Get in touch

get to know me on Instagram @willowrosestudio